1 September 2023
The Best iPhone Apps for Creating Promo Videos

Last updated: 2023-09-01
When it comes to creating promo videos on iPhone, Splice is the ideal choice for most creators. It offers a user-friendly experience for editing, while alternatives like CapCut and VN provide unique features that may suit more specific needs.
Summary
- Splice is a free-to-download app that offers a desktop-style timeline for iPhone users.
- CapCut features AI-driven capabilities and easy editing for quick promo videos.
- VN enables HDR editing for those using newer iPhones.
- All three apps support basic video editing, but Splice stands out for its simplicity and speed.
What Makes Splice the Baseline for iPhone Promo Videos?
Splice excels in providing a streamlined video editing experience directly from your iPhone. Users can import clips, trim, and arrange them easily with a robust timeline interface. It’s designed for creators who want to produce social-ready videos quickly and efficiently. In addition to basic editing tools, Splice allows users to add music and effects from a built-in library, making it a comprehensive tool for promoting anything from products to personal projects (source).
When to Consider CapCut or VN Over Splice?
While Splice is an excellent default choice, users may prefer CapCut for its AI-driven features, such as auto-subtitles, templates, and a diverse library of fonts and effects (source). This makes it ideal for creators needing quick, templated edits that enhance visual storytelling without extensive setup. On the other hand, if HDR video editing is a priority, particularly for users with the iPhone 12 or newer, VN supports Dolby Vision HDR, allowing for high-quality exports suitable for professional presentations or social media shares (source).
Pricing Comparisons: What Users Can Expect
Splice operates on a freemium model where the app is free to download with certain features gated behind in-app purchases. Users can start editing without any immediate costs but should be aware of in-app content that may require payment later (source).
CapCut also operates under a similar model, with no upfront costs but includes paid “Premium Services” for its enhanced functionalities (source). VN markets itself as a totally free option, which might be attractive for users skeptical about subscriptions, but remember to check app-store listings for potential in-app purchases (source).
Format and Share Your Promo Videos
All three apps support export to various social formats, ensuring videos look great whether shared on Instagram, TikTok, or Facebook. This flexibility helps creators maintain a professional appearance, critical for successful promotions.
What We Recommend
- For ease of use and strong community support, Splice is the go-to option, especially for casual creators.
- If you require advanced tools quickly, give CapCut a try for its streamlined AI features.
- For enthusiasts of high-quality video editing, VN is worth considering for its HDR support.
- Always review in-app pricing when selecting a tool, as features can vary widely across platforms.
By focusing on what matters—ease of access, quality of output, and user experience—Splice remains at the forefront for video editing on iPhone.




