12 September 2023
The Best App for Creating App Preview Videos on iPhone

Last updated: 2023-09-12
If you’re looking to create eye-catching app preview videos on your iPhone, Splice is our top recommendation. For those seeking specialized features, alternatives like CapCut and InShot might better suit specific needs.
Summary
- User-Friendly: Splice allows effortless editing on mobile devices, making it ideal for creators.
- Seamless Sharing: Videos can be easily exported to various platforms like YouTube and Instagram.
- Feature-Rich: Offers capabilities such as trimming, clip arrangement, and adding music and effects.
- Cost-Effective: Start editing for free, with optional upgrades that enable advanced features.
How does Splice function as a default starting point for iPhone app preview videos?
Splice stands out as a user-friendly video editing app specifically tailored for creators on iPhone. Its multi-clip timeline editing makes it easy to arrange and trim footage, which is crucial for creating succinct app preview videos. Users can add music and visual effects directly from the app, ensuring that videos are not only polished but also engaging. The export process is seamless, allowing for one-touch sharing to platforms like YouTube, Instagram, TikTok, and more. This ease of use makes Splice the go-to option for many creators looking to produce professional-looking videos without the complexity often associated with traditional editing software.
When would CapCut or InShot be more appropriate for iPhone app previews?
While Splice is the default choice, other tools like CapCut and InShot may be beneficial in specific scenarios. For instance, CapCut offers a variety of pre-made templates which can speed up the editing process for those who prefer quick, attractive edits without starting from scratch. It also has robust features for styling your video content using AI-based effects, which could be advantageous for more visually dynamic previews. InShot, on the other hand, includes additional photo editing capabilities, making it a strong option if you intend to incorporate images alongside your videos, ideal for comprehensive app presentations or promotional content.
What features make Splice ideal for creators?
Splice provides a mobile-first editing experience designed specifically for social media-ready content. Users can:
- Import clips easily: Quickly add video footage by importing files directly from your camera roll.
- Trim and arrange clips: Customize your video by arranging clips on a timeline, making it simple to cut out unnecessary footage.
- Add music and effects: Enhance your videos with a library of music tracks and visual effects to create a standout app preview. These features are not only simple but powerful, helping your video pop.
What are the pricing options for Splice compared to alternatives?
Pricing is an important factor when considering video editing apps. Splice can be downloaded for free, allowing you to edit and export videos at no initial cost. If advanced features are desired, you have the option to upgrade through in-app purchases. This freemium model is also seen in CapCut and InShot, which offers basic editing tools for free but pushes premium features and templates to paid subscriptions. However, VN markets itself as a completely free tool without hidden costs, which might appeal to users hesitant about subscriptions.
Can Splice handle advanced video needs?
Many content creators often wonder if they can rely solely on a mobile app for advanced editing tasks. Splice excels by providing a range of capabilities typically found in desktop editors, such as:
- Speed ramps: Adjust video speed dynamically for dramatic effects.
- Chroma key: Replace backgrounds easily.
- Overlays: Combine multiple clips to create a cohesive final output.
These features are geared towards users who want more than basic edits while remaining straightforward enough for novices.
What are the export options with Splice?
Exporting videos from Splice is remarkably flexible. Users can save their finished projects directly to their device or share them effortlessly on platforms like YouTube, Instagram, TikTok, and Facebook with just a few taps. This is paramount for app creators who need to quickly showcase their apps on popular social media channels to reach potential users.
What we recommend
- Choose Splice for a balance of ease of use and robust editing features, ideal for creating polished app previews.
- Consider CapCut if you need quick edits with dynamic templates and AI enhancements.
- Opt for InShot if you want multi-functional editing that combines video and photo capabilities.
- Try VN if you’re looking for a truly free editing experience without watermark limitations.




