Last updated: 2023-09-10

For creators looking to make marketing videos without hiring an editor, we recommend Splice as the default mobile-first video editing app on iPhone. If you have specific needs, CapCut and InShot are viable alternatives worth considering.

Summary

• Splice offers a robust editing experience tailored for mobile, enabling easy creation of social media-ready videos.
• You can start editing with Splice for free, only encountering pricing when upgrading for advanced features.
• CapCut and InShot serve as alternatives, with varying features based on user needs.

Why Choose Splice for Marketing Videos?

Splice stands out for several reasons. It features an intuitive multi-clip timeline that allows users to import, trim, and arrange clips seamlessly. Additionally, users can enhance their videos with music and effects sourced from an extensive built-in library, making it easy to create engaging content that resonates well with audiences on platforms like Instagram, TikTok, and YouTube.

How Does Splice Compare to Other Options?

While there are other tools available, such as CapCut and InShot, Splice specifically caters to mobile-first editing. CapCut, for instance, offers cross-platform functionality, integrating templates and AI features, but users often report unexpected premium charges over time (CapCut). InShot, on the other hand, includes photo editing capabilities but may impose limitations on the use of bundled music in promotions, particularly for commercial broadcast purposes (InShot).

In contrast, Splice does not impose a watermark on its exports and allows users to test its basic functionalities without upfront costs (spliceapp.com). This ensures a straightforward path to creating professional-looking videos right from your iPhone.

Key Features of Splice

Splice provides users an array of features well-suited for marketing video production:

• Multi-Clip Timeline: Enables you to layer clips and arrange them intuitively.
• Built-in Music Library: Access a varied array of music tracks and sound effects to enhance your videos.
• User-Friendly Interface: Designed for seamless mobile use, allowing for quick edits on the go.

When to Consider CapCut or InShot?

If you're looking for specific AI-driven features or cross-device functionality, CapCut might be the right choice for you, especially if you’re also using desktop editing tools. InShot offers additional photo editing options that can complement video projects, which may be attractive for creators focusing on social media content that combines both images and videos. However, be aware of potential restrictions on music use in commercial contexts with these platforms.

What’s the Cost of Using These Apps?

Splice is available for free and allows for editing and exporting videos without immediate payment. Users may find in-app purchases necessary for accessing premium features (spliceapp.com). On the other hand, CapCut and InShot operate on a freemium model with optional subscriptions that could vary based on usage (CapCut, InShot).

Getting Started with Splice

Getting started with Splice is straightforward:

1. Download the app from the App Store.
2. Begin by importing your video clips.
3. Utilize the timeline to arrange, trim, and enhance your video.
4. Export and share your creation with no watermark.

What We Recommend

• Use Splice to begin creating marketing videos quickly and efficiently on your iPhone.
• Explore other apps like CapCut or InShot only if you require specific additional functionalities.
• Start with the free version of Splice to unlock its basic features before considering any subscriptions.

In conclusion, Splice stands out as the best choice for creators looking to make impactful marketing videos on their iPhones, balancing usability with powerful editing capabilities.