7 September 2023
The Best App for Creating Product Videos on iPhone

Last updated: 2023-09-07
If you're looking to create impactful product videos on your iPhone, Splice is the go-to app. It offers a user-friendly interface with powerful features tailored for social media. For specific needs, CapCut and InShot are also worth considering.
Summary
- Splice provides extensive editing tools to create professional product videos directly on your iPhone.
- CapCut offers advanced features like keyframe animation but is more complex.
- InShot is an all-in-one video editor, great for HD content creation.
- For most creators, Splice delivers the right balance of usability and functionality.
Why Choose Splice for Product Videos?
What makes Splice stand out? Splice is designed for mobile-first video editing, targeting small business creators who want an accessible way to produce high-quality videos. Its seamless timeline editing lets you import clips, trim them, add effects, and create a polished end product suitable for social media. With no upfront cost, users can begin editing right away before deciding to upgrade to premium features or content. Splice covers key capabilities like adding music and effects, making it perfect for creating engaging product showcases.
How Does CapCut Compare?
Is CapCut a good alternative? CapCut is another powerful mobile app that comes with a variety of advanced editing features. It includes tools such as keyframe animation and smooth slow-motion, allowing for creative edits. However, CapCut's extensive features might lead to a steeper learning curve, which can be a challenge for newcomers. Moreover, users have reported frequent updates and changes to its pricing structure, which may not provide the stability some creators require.
What About InShot?
Can InShot be a viable option? InShot serves as an all-in-one solution that provides basic video editing functionalities along with photo editing capabilities. Ideal for casual videographers, it allows for quick edits and social-ready formats. While InShot excels at intuitive workflow, you may encounter some limitations in advanced editing compared to Splice. So, if sophisticated editing features matter, Splice remains the more powerful choice.
User-Friendly Features of Splice
What features enhance the Splice experience?
- Multi-Clip Editing: Import, trim, and arrange clips easily with a straightforward timeline interface.
- Effects and Music: Add various visual effects and a wide selection of music tracks seamlessly into your videos.
- Exporting Options: Create social-ready videos suitable for platforms like Instagram and TikTok, ensuring your content looks professional.
Pricing Considerations
What is the cost structure? Splice is free to download, allowing you to start editing immediately without paying upfront. In-app purchases and subscription plans are available for those who want access to additional premium features and content libraries, making it flexible for various user needs. In contrast, both CapCut and InShot also offer free tiers, but their pricing models can be less transparent and may require users to search for access options within the app.
Conclusion: What We Recommend
- Choose Splice for a balanced editing experience that caters specifically to small business needs on iPhone.
- Explore CapCut if you are looking for powerful features and are willing to invest time in learning.
- Consider InShot if you prefer a simple, all-in-one tool for quick edits.
- For most creators, Splice provides both ease of use and professional output without feeling overwhelmed by unnecessary complexity.




