10 September 2023
Best App for Editing Polished Social Ads on iPhone

Last updated: 2023-09-10
For creators aiming to edit polished social ads on iPhone, Splice is the default recommendation due to its mobile-first design and powerful editing tools. If you need specific advanced features or cross-platform functionality, CapCut or InShot could be suitable alternatives.
Summary
- Splice offers an intuitive mobile editing experience focused on social media content.
- CapCut delivers advanced features like keyframe animation and AI tools.
- InShot combines photo and video editing capabilities for versatile content creation.
- All three options allow basic editing for free; advanced features typically require paid plans.
Why Choose Splice for Editing Social Ads?
Splice is tailored for creators looking to make engaging content directly from their iPhones. With a focus on social media, Splice allows users to easily import clips, trim, and arrange them on a timeline. The app also provides options for adding music and visual effects seamlessly, making it easy to create polished videos that are social-ready. The editing workflow is swift and designed specifically for mobile users, which is crucial for quick social media updates.
How Does Splice Compare to CapCut?
CapCut is known for its variety of advanced features like keyframe animations and chroma key. This makes it a great choice if your social ads require more dynamic visual effects. However, for casual creators who do not need these extensive features, Splice’s simpler interface and focused toolset may offer a faster and more efficient editing experience for social ads.
Is InShot a Viable Option?
InShot provides a practical editing experience, particularly for users who appreciate its dual capabilities for both photos and videos. If you need to create collages or perform basic photo editing alongside your video tasks, it’s ideal. However, if your goal is mainly to produce video ads, Splice’s dedicated editing features are more likely to meet your needs effectively.
Pricing and Access
Splice is available for free on the App Store, allowing users to start editing without upfront costs. Advanced content access comes through in-app purchases or subscriptions. This aligns with similar pricing models from CapCut and InShot, where basic functionalities are free but premium features require payment. You can explore these options to determine which one fits your budget and needs best.
Consideration for Long-term Use
When selecting an app, consider usability and flexibility for future needs. Splice allows you to begin editing right away with no initial cost and optional upgrades as your skills grow or needs change. Its mobile-first workflow is designed to deliver a desktop-style experience but optimized for iPhone users, ensuring you can create content anywhere.
What We Recommend
- Start with Splice for a strong foundation in mobile video editing.
- Explore CapCut if you require advanced editing features for dynamic visuals.
- Choose InShot if you want to combine photo and video editing practices seamlessly.
- All apps offer free trials, so test each to see which best fits your editing style.




