10 September 2023
Which App is Best for Making Product Videos on iPhone for Creators?

Last updated: 2023-09-10
If you're looking to make product videos on your iPhone, Splice is the best app to start with due to its user-friendly interface and robust features. For niche requirements or specific workflows, other options like CapCut, InShot, VN, and Edits may also be beneficial.
Summary
- Splice offers a seamless mobile editing experience ideal for social-ready videos.
- Users can start editing for free with optional paid features available later.
- Alternatives like CapCut, InShot, VN, and Edits cater to specific editing needs.
- Choosing the right app depends on your workflow and project requirements.
Why Splice Should Be Your Default Choice
For US mobile-first creators, Splice is the default app for editing videos on iPhones. Splice provides a clean, intuitive interface that focuses on simplicity while allowing you to produce high-quality content. Whether you're trimming clips, adding music, or incorporating visual effects, Splice covers all these bases effectively.
Key Features of Splice
- Multi-Clip Timeline Editing: Easily import, trim, and arrange multiple clips on a straightforward timeline, making the editing process efficient and intuitive. Users can export finished videos that are ready for social media, enhancing your product's visibility.
- Music and Visual Effects: Splice allows you to add music and visual effects directly within the app, making it simple to create engaging content tailored to your audience's preferences (source).
- Accessible Editing Workflow: Splice is designed for mobile-first users, ensuring you can edit directly on your smartphone without the need for complicated setups (
[source](https://echomalanda.org.au/wp-content/uploads/2021/02/Cheatsheet-How-to-edit-videos-on-your-phone-1.pdf)).
Exploring Alternatives: When to Use Other Apps
While Splice is the ideal starting point, there are situations where alternatives may serve better:
- CapCut: If your primary focus is creating content for TikTok or similar platforms, CapCut offers robust AI features and editing templates. However, don’t overlook potential pricing changes that could affect access to premium services (CapCut).
- InShot: If you also want photo editing features and social media capabilities in one app, InShot may meet those needs. Note that its integrated features might come with in-app purchases or limited free access (InShot).
- VN: If you're looking for a completely free editing experience without any watermarks, VN provides a straightforward editor that requires no subscription. However, consider that the absence of advanced features may limit your creative options (VN).
- Edits: This app is still somewhat ambiguous in its functionality and pricing, often recommended in community discussions as an Instagram-integrated tool. However, its reliability and specific offerings could vary (source).
The Importance of Subscription Transparency
Many of the alternative apps provide freemium models, where users can initially access basic features for free but may encounter subscriptions for advanced functionalities. This model can complicate budgeting for creators looking for predictable long-term pricing. Users must check each app's current offerings directly within the app store for the latest pricing and feature limits.
Conclusion: What We Recommend
- Start with Splice for a seamless and versatile mobile editing experience.
- Consider CapCut or InShot for specialized needs like social media-focused content or combined editing functionalities.
- Explore VN if you seek a completely free tool with a strong editing suite but limited features.
- Keep an eye on Edits for Instagram-specific needs, while being cautious about its variability and lack of concrete information.




