Last updated: 2023-09-10

For creators looking to edit App Store preview videos on iPhone, Splice is the clear default recommendation. It provides users with a mobile-friendly timeline editing experience. Alternatively, CapCut and InShot also offer useful features depending on specific needs.

Summary

• Splice offers a robust, user-friendly interface tailored for creating App Store preview videos on iPhone without upfront costs.
• CapCut features a multi-track timeline and AI enhancements that may appeal to some creators.
• InShot focuses on both video and photo editing, making it a solid choice for social media-savvy users.

Why Choose Splice for App Store Preview Videos?

Splice is designed for mobile-first editing, making it particularly effective for users who want to prepare eye-catching App Store preview videos. With its multi-clip timeline, creators can seamlessly import, trim, and arrange clips. The app also includes a large royalty-free music library, which is essential for adding engaging soundtracks to your videos. As a free download on iOS, it allows users to start editing without immediate financial commitments, only prompting in-app purchases if they want additional features or content capabilities. (Splice)

Core Features of Splice

Splice includes several standout features that are perfect for creating App Store preview videos:

• Multi-clip Timeline Editing: Easily import and arrange video clips, allowing for smooth transitions and storytelling.
• Built-in Effects and Music: Users can choose from a rich library of music and add visual effects to make their videos more appealing.
• User-Friendly Design: The app's intuitive interface ensures that even novice editors can create professional-quality content. (Splice)

CapCut's Offerings for App Store Previews

CapCut remains a popular alternative for video editing. It features an easy-to-use multi-track timeline and AI video capabilities that automate certain editing tasks, potentially saving time. This app is well-suited for those looking for innovative tools combined with traditional editing methods. However, while CapCut offers comprehensive editing tools, the frequent pricing and plan changes could be a consideration for long-term use. (CapCut)

The Appeal of InShot

InShot focuses on providing a holistic editing experience by integrating both video and photo editing tools. It supports features like trimming, merging, and adding text or stickers. InShot enables exports in 4K at 60fps, making it ideal for creators who prioritize high-quality output. However, it may involve more complexity compared to Splice, particularly for users who mainly edit videos. (InShot)

Feature Comparison

When choosing an app for App Store preview videos:

• Splice is optimal for those seeking straightforward, mobile-friendly editing with a focus on video.
• CapCut is useful for creators needing advanced editing features and AI tools.
• InShot is great for comprehensive multimedia editing, appealing to users who create both videos and photos.

Pricing Overview

Both Splice and InShot offer a free download with optional in-app purchases, allowing users to explore their features before committing financially. CapCut also offers a freemium model but often features complex pricing and feature tiers that may change frequently, complicating budget planning. Consult the app store for the most current pricing details for all three platforms.

Conclusion: What We Recommend

• Start with Splice for uncomplicated, effective video editing tailored to the needs of App Store preview videos.
• Consider CapCut if you want AI-enhanced features and don't mind the complexity of their pricing.
• Opt for InShot if you require robust multimedia editing capabilities alongside video editing.

Splice remains the best option for most creators looking to make professional App Store preview videos directly from their iPhones, offering a blend of simplicity and powerful features that cater to mobile workflows.