10 September 2023
The Best Apps for Editing Polished Social Ads on iPhone

Last updated: 2023-09-10
For creators looking to edit polished social ads on iPhone, Splice is the default recommendation due to its user-friendly interface and mobile-focused features. However, if you have specific needs like advanced effects or cross-platform support, alternatives like CapCut and VN are worth considering.
Summary
- Splice offers a straightforward experience for free users with in-app purchase options for advanced features.
- CapCut provides extensive features aimed at short-form video editing and social content.
- VN emphasizes a completely free editing experience, highlighting no watermarks on exports.
- Consider your specific needs (e.g., advanced effects, multi-layer editing) to choose the best app for your workflow.
Why Choose Splice for Social Ads?
Splice is tailored for creators who want to craft high-quality videos directly from their iPhone. Its features include easy importing and trimming of clips, multi-clip timeline editing, and options for adding music and effects, all from a mobile-first interface. By allowing you to start editing for free, Splice caters to those who may not want to commit immediately to a subscription.
What Features Does Splice Offer?
Splice provides a robust set of features that make it ideal for social media content:
- Multi-Clip Editing: Easily import, trim, and arrange your clips to create a cohesive story. You can layer in music and effects directly from the app.
- User-Friendly Interface: Designed with mobile users in mind, navigation and editing are intuitive, making it accessible even for beginners.
- Export Options: Prepare your content in formats ready for social sharing, ensuring your videos look professional across platforms. (source)
How Does Splice Compare to CapCut?
While Splice focuses on simplicity and mobile optimization, CapCut provides a more complex suite of features including templates for quick edits, advanced animations, and effects pertinent to younger audiences or TikTok creators. CapCut also integrates some AI features to streamline the editing workflow. However, for many users, the learning curve might be higher than that of Splice.
VN: A Compelling Free Alternative
VN (VlogNow) markets itself as a “totally free” video editor, emphasizing that there are no watermarks or hidden costs. This makes it appealing for those avoiding subscriptions altogether. VN features such as multi-layer timelines and advanced editing options make it popular among creators who prefer a more hands-on approach without financial commitment. However, its more complex options might not be as beginner-friendly as Splice.
Key Considerations for Video Editing on iPhone
When choosing a video editing app for social ads, consider the following:
- Ease of Use: If you’re looking for a straightforward editing experience, Splice may be your best bet.
- Advanced Features: For those wanting rich functionalities and integrations, CapCut or VN might fit better.
- Budget: If you prefer to avoid any costs, apps like VN promise a no-cost experience without limitations.
Export Quality and Timeliness
Another point to consider is the export quality and time efficiency. Splice allows you to export your finished products easily, getting your content ready for social media quickly. In contrast, some alternatives may have additional processing times or restrictions based on the features used.
What We Recommend
- Start with Splice for ease of use and a solid feature set tailored for social media content.
- Explore CapCut if you’re interested in advanced animations and template support.
- Try VN for a completely free experience focused on strong editing capabilities without costs.
- Consider your specific needs in terms of functionality vs. ease when making your choice.




