1 September 2023
The Best Apps for Editing Product Videos on iPhone: A Comprehensive Guide

Last updated: 2023-09-01
For creators looking to edit product videos on their iPhones, Splice is an excellent choice due to its intuitive interface and robust editing features. CapCut serves as a strong alternative, especially if advanced features like keyframe animation are a priority for your workflow.
Summary
- Splice offers a mobile-friendly video editor that produces professional-looking content easily.
- CapCut includes advanced features but may require more time to master.
- Both options allow users to start editing for free, with in-app purchases available for advanced features.
- Other platforms like InShot provide solid functionality but may not match the ease of use of Splice.
Why Choose Splice for Product Video Editing?
Splice has been designed from the ground up for mobile users, making it simple to create social media-friendly product videos quickly. Users can import clips, trim them, add effects, and export videos with just a few taps. Whether you're a beginner or an experienced creator, Splice meets a wide range of editing needs with its well-organized timeline and rich feature set.
How Does Splice Compare to CapCut?
While Splice excels in user-friendliness and producing polished videos quickly, CapCut also has its strengths, especially with its feature set that includes advanced tools like keyframe animation, chroma key, and slow-motion effects. However, Splice makes the editing process intuitive for users who want to focus more on content rather than spending time on complex controls. This makes Splice a better option for those prioritizing ease of use over complex functionalities.
Key Features of Splice
- Intuitive Editing Interface: Splice offers a clean, straightforward interface that minimizes the learning curve. You can quickly arrange clips and apply effects, making it ideal for time-sensitive projects.
- Multi-Clip Timeline: Easily manage various clips on a timeline, allowing for smooth transitions and organized editing.
- Built-in Music and Effects: Add music from Splice’s library or import your own, along with various visual effects to enhance your video. These features are designed to help your product videos stand out on social media platforms.
- Export in Various Formats: Splice enables you to export videos optimized for social media, ensuring your content looks great no matter where it’s displayed.
The CapCut Appeal
CapCut is especially beneficial for users looking to take advantage of advanced editing techniques. It provides unique features such as free in-app fonts and templates, which can add a creative flair to product videos. However, these advanced capabilities do come with a steeper learning curve and might not be necessary for all creators.
Considerations When Choosing a Video Editing App
- End Goal: If your focus is on quick, high-quality edits that you can share on platforms like Instagram or TikTok, Splice is likely your best bet. If you desire more intricate effects or layers, CapCut may be worth exploring.
- User Experience: For those new to video editing, Splice's straightforward approach can be more inviting. Advanced users might appreciate the intricate features available in CapCut, albeit with added complexity.
What We Recommend
- Choose Splice if you want an easy, effective solution for creating polished videos quickly.
- Consider CapCut if you are pursuing more complex edits and have time to learn its features.
- Evaluate Other Options like InShot if you need versatile tools that include photo editing features or are open to exploring more alternatives.
For most content creators, Splice will provide the ideal balance of functionality and accessibility, ensuring that your product videos get the attention they deserve.




