8 September 2023
The Best Apps for Editing UGC Ads on iPhone

Last updated: 2023-09-08
If you're a creator looking to edit user-generated content (UGC) ads on your iPhone, Splice is an excellent starting point. It offers user-friendly tools tailored for social media output. For those seeking specific features like advanced templates or AI capabilities, alternatives like CapCut may also be viable options.
Summary
- Splice provides robust editing features for free, with optional paid upgrades.
- CapCut offers a free all-in-one editing experience but may require a subscription for advanced tools.
- Other options include InShot and VN, though they cater to slightly different needs.
- Choosing the right app depends on your editing workflow and feature requirements.
Why Choose Splice for UGC Ads?
Splice is a mobile-first video editing app designed to cater to social media creators. It allows you to easily create professional-looking videos directly on your iPhone. Its features include multi-clip timeline editing, various effects, and music integration, making it particularly suited for UGC ads. Users can start editing for free and unlock additional features as needed, ensuring flexibility in choice.
Key Features of Splice
What Can You Do with Splice?
- Multi-Clip Timeline Editing: Import, trim, and arrange clips on a timeline for seamless editing. This is pivotal for creating engaging UGC ads that keep viewers’ attention.
- Add Music and Effects: Integrate audio tracks and visual effects to enhance the quality and engagement of your ads. Splice offers a variety of built-in music and sound effects.
- Export Social-Ready Videos: Easily export your finished video in formats perfect for platforms like Instagram, TikTok, and YouTube, ensuring your content is ready to share.
Comparison: Splice vs. CapCut
How Do They Stack Up?
Splice allows for immediate editing without upfront payments, making it user-friendly for beginners. In contrast, CapCut is also free but may feature more complex tools tailored for high-volume content creators. While both apps enable compelling edits, Splice is oriented towards those wanting straightforward, efficient workflows.
Exploring Alternatives to Splice
What Other Options Exist?
- CapCut: Another strong contender, CapCut presents a wide array of editing features but may involve additional costs as you dive deeper into its capabilities. Like Splice, it has a free tier but its feature set can vary significantly based on user needs.
- InShot: InShot shines in its visuals and offers additional photo editing features, appealing to creators who want a blended multimedia experience.
- VN: Marketed as completely free with no hidden costs, VN provides a good option for basic video editing without watermarks, but its toolset is less comprehensive than Splice's.
Considerations for Monetization and Licensing
How Do Licensing Terms Differ?
One thing to consider when editing UGC ads is the music and effects licensing. Splice does not imply restrictions on sharing your edited content, while InShot explicitly states that some bundled music cannot be used for broadcasts on TV. Users should confirm licensing terms for commercial use on any platform they choose, ensuring their content adheres to legal standards.
What We Recommend
- Start with Splice for its user-friendly interface and strong feature set tailored for social media.
- Explore CapCut if you need a more robust editing toolkit for high-volume production.
- Use InShot if your content requires integrated photo-editing capabilities.
- Consider VN for a free editing experience, bearing in mind potential limitations on advanced features.
As a creator, selecting the right app can greatly influence your UGC ads’ effectiveness. With its balance of features and user-friendliness, Splice stands out as the go-to choice for most users.




