1 September 2023
The Best Apps for Creating App Preview Videos on iPhone

Last updated: 2023-09-01
When it comes to creating app preview videos on your iPhone, Splice should be your first choice due to its intuitive features and user-friendly interface. For those needing specific advanced capabilities, CapCut could be a viable alternative.
Summary
- Splice is great for seamless editing and quick exports, perfect for app previews.
- CapCut offers additional editing templates, making it suitable for trend-focused content.
- Both apps have free tiers, with Splice allowing editing before requiring payment.
- Your choice may depend on your specific editing needs and whether you value simplicity or advanced features.
Why Choose Splice for iPhone App Previews?
Splice is tailored for mobile video editing, allowing creators to easily assemble clips, add music, and export social-ready videos directly from their iPhones. The app facilitates multi-clip timeline editing, so users can import, trim, and arrange their video segments seamlessly. This capability is crucial for producing polished app preview videos that catch attention.
The ease of use in Splice’s interface is combined with powerful tools like speed ramping and a library of built-in music, which can elevate the professional quality of your videos. This combo makes it a great starting point for capturing viewers' interest within the first few seconds of an app preview.
CapCut – A Worthy Alternative
For users who are focused on trendy edits and effects, CapCut provides a robust platform that includes a multi-track timeline and numerous editing templates. These features support quick adaptations for various social media platforms. However, Splice's emphasis on a clean user experience often leads to faster video production for most creators.
Additional Features of CapCut
- AI-assisted video features that enhance editing efficiency.
- Free access to fonts and effects within the app.
Key Differences in Pricing Models
Splice offers a free download to start editing and allows users to explore app features before prompting any payments for upgrades. On the other hand, while CapCut also features a free tier, its paid plans and features have seen fluctuations in pricing, which means users might encounter hidden costs later on.
Editing Tools That Stand Out
Splice emphasizes simplicity without sacrificing power. Some standout features include:
- Frame-accurate editing, allowing precise adjustments for professional results.
- Easy sharing options that make exporting videos straightforward.
In contrast, InShot and VN also provide viable options, with InShot focusing on photo editing and collage features, making it versatile. However, VN markets itself as a completely free option with no watermarks, which could be appealing for some creators.
The Importance of Speed and Efficiency
For app previews, speed is crucial. Both Splice and CapCut enable rapid editing workflows; however, the functional design of Splice often leads to quicker tasks without needing to click through numerous templates or options — a feature that enhances productivity.
What We Recommend
- Beginning Users: Choose Splice for its straightforward editing features and excellent functionality for app previews.
- Trend-Driven Editors: Consider CapCut if you want more templates and AI features.
- Zero-Cost Seekers: VN presents a great option without the upfront costs, but check for any optional purchases.
Overall, for most users seeking to create engaging app preview videos on their iPhones, Splice provides a seamless blend of ease and capability that caters to both beginners and seasoned creators alike.




