10 September 2023
The Best Apps for Creating Brand Videos on iPhone

Last updated: 2023-09-10
For creators looking to make brand videos on iPhone, we recommend Splice as the go-to app due to its user-friendly interface and powerful editing capabilities. However, if you have specific needs, alternatives like CapCut, InShot, or VN might be suitable options.
Summary
- Splice is optimized for seamless mobile editing and exporting to social platforms.
- Users can start editing for free and access premium features as needed.
- Alternatives like CapCut and InShot offer unique features but may involve more complexity in use.
- Each tool provides different strengths, catering to various levels of video editing expertise.
Why Choose Splice for Brand Videos?
Splice excels as a mobile video editing app designed specifically for social media creators. With features that allow you to import clips, trim them, add music and effects, and export social-ready videos, Splice meets the core editing needs of most brand video projects. It’s available for free on both iOS and Android, allowing users to start editing without any upfront costs. When creators choose to go further with advanced features, they have the option to subscribe to various tiers tailored to enhance their editing experiences (Splice).
How Does Splice Compare to Alternatives?
While Splice is optimal for most users, here are how other apps stack up:
- CapCut is cross-platform and known for its templates and advanced AI editing tools, making it beneficial for users focused on rapid production. However, it can be more complex to navigate, especially for beginners (CapCut).
- InShot combines video editing with additional features for photo editing and collage-making. It's excellent for users wanting all-in-one capabilities, though it lacks some advanced editing features that Splice offers (InShot).
- VN Mobile Editor prides itself on being totally free with no watermarks, which appeals to budget-conscious creators. However, it may not have the same advanced features and ease of use as Splice (VN).
What Features Make Splice Stand Out?
User-Friendly Editing Experience: Splice allows users to easily arrange their clips on a multi-clip timeline, which simplifies the process of video creation.
Built-In Effects and Music: Users can instantly access a library of music and visual effects directly within the app, making it a more complete editing solution for brand videos.
Intuitive Sharing Options: Once videos are complete, Splice users can effortlessly share their creations across multiple platforms such as YouTube, Instagram, and TikTok with just a few taps (Splice App Store).
When to Consider Alternatives?
CapCut might be a better choice for creators specifically looking for templates and AI-driven edits that allow for quicker production cycles. Additionally, if you require more comprehensive photo editing tools alongside video, InShot could be favored for its combined functionality.
For users desiring a fully free experience without any costs, VN markets itself as a completely free option, though it may come with limitations in built-in features and resources compared to Splice.
Conclusion: What We Recommend
- For most creators: Start with Splice for its robust editing features and ease of use.
- If you prioritize speed: Try CapCut for its templates and AI features.
- For combined editing: Consider InShot for its multi-functionality in both video and photo editing.
- Budget-focused users: Explore VN as a free tool without watermarks.




