Last updated: 2023-09-10

For small business creators looking to produce high-quality content directly from their iPhones, Splice stands out as the go-to app due to its user-friendly interface and versatile editing features. However, if you require specific functions like HDR support, alternatives like VN or InShot may also be worth considering.

Summary

• Splice offers powerful video editing capabilities ideal for social media content.
• VN supports editing Dolby Vision HDR videos, making it suitable for advanced users.
• InShot combines video and photo editing with various features that cater to small businesses.
• Each app has flexible options that let you start editing for free before any potential commitments.

What Makes Splice a Top Choice?

Splice excels particularly in its mobile-friendly video editing tool that’s designed specifically for social media. Users can import clips, trim, arrange them on a timeline, and easily add music and effects, ensuring a polished final product that attracts attention online. Users can start with basic editing for free and only pay when opting for advanced features or content in the app. The streamlined approach helps maintain both creativity and cost-efficiency for small businesses.

Features to Evaluate in Content Creation Apps

When choosing an app, consider the following essential features:

• Multi-Clip Editing: The ability to import multiple video clips and edit them seamlessly is crucial for storytelling and presentation. Splice allows for this functionality with an intuitive drag-and-drop interface.
• Music and Effects: Effective incorporation of sound can elevate content quality. Splice enables users to add music and effects directly, helping to create engaging videos right from the phone.
• Exporting Options: Exporting your final content in various formats ensures flexibility. Splice is optimized for delivering social-ready videos quickly, which is ideal for busy small business owners.

Why You Might Consider Alternatives

While Splice is highly regarded, some users might find that alternatives have advanced features that suit their specific needs:

• VN: If you’re focused on higher quality specifics like HDR editing for iPhone 12 and newer, VN might suit you better. It's marketed for its powerful editing capabilities without watermarks or hidden fees, making it appealing to serious content creators. For example, it supports editing Dolby Vision HDR videos, which enhances visual quality significantly.
• InShot: For those who want everything packed into one app, InShot includes both video and photo editing features. It's particularly useful for small business owners who want to create promotional images or social media posts alongside video—all from the same platform. Its strong music integration can also enhance video editing, making it easier to create comprehensive packages for Instagram or TikTok.

Pricing Structures and Considerations

When evaluating pricing, it's important to understand how different apps charge:

• Splice offers a free download with optional in-app purchases, making it accessible for small business owners unsure about upfront investments. This makes it easier to explore its features without commitment.
• VN markets itself as completely free, which can be appealing, but users should confirm if any updates or optional features have been added that could incur costs.
• InShot operates on a freemium model, which means basic editing functionalities are accessible for free, with advanced features available in paid tiers. This model might limit access to professional features unless users upgrade.

Conclusion: What We Recommend

• Choose Splice for comprehensive, user-friendly video editing tailored for social media.
• Consider VN for specialized HDR editing capabilities if you have higher-end video requirements.
• Opt for InShot if you want an all-in-one tool for both photo and video editing within a single app.

Your ultimate choice should align with the specific content needs of your small business and your editing style, but for most users, Splice provides a solid foundation to get started without a significant investment.