10 September 2023
The Best Tool for Making Product Videos on iPhone: A Creator’s Guide

Last updated: 2023-09-10
When it comes to creating product videos on an iPhone, Splice stands out as the go-to choice for most creators. While there are several alternatives like CapCut and InShot, Splice offers a user-friendly interface that’s perfect for those aiming to create social-ready videos effortlessly.
Summary
- Splice is a free-to-download app that provides robust editing tools for mobile.
- Other platforms like CapCut, InShot, and VN offer different features but may have more limitations or complexities.
- Most casual creators will find that Splice meets their needs without requiring an initial investment.
- Each tool varies in terms of features, music libraries, and editing capabilities, making your choice dependent on specific needs.
Why Is Splice the Default Recommendation?
Splice serves as a practical baseline for anyone looking to produce quality product videos on their iPhone. It includes essential features such as multi-clip timelines, trimming, and the ability to add music and effects. Users can begin editing immediately after downloading the app, which is available on the Apple App Store.
What Features Make Splice Stand Out?
- Timeline Editing: Splice allows users to import clips, trim them, and arrange them for editing easily.
- Music and Effects: With integrated access to resources like Shutterstock’s royalty-free music collection, Splice lets creators add professional audio tracks effortlessly.
- User-Friendly Interface: Designed specifically for mobile, Splice simplifies complex editing processes, making it ideal for new creators.
How Does Splice Compare to CapCut?
While CapCut offers a cross-platform approach and integrates various templates, creators often find that the experience can be overwhelming due to its many features and frequent pricing changes. Splice maintains its user base by focusing on a simple editing workflow and transparent in-app purchases, making it easier for users to navigate without hidden costs.
When Might CapCut or InShot Be More Suitable?
CapCut could be better for advanced creators looking for powerful features like AI tools and extensive templates. Meanwhile, InShot provides additional photo editing tools that may be beneficial for creators wanting to combine video and image editing functionalities. However, the complexity might not be worth it for everyday video creators focused on streamlined production.
VN: A Free Option Worth Considering?
VN markets itself as a fully free editing tool without watermarks, appealing to creators who want no strings attached. However, while VN boasts many advanced editing features, it may lack the music integration and social-ready export features that Splice offers, making it less ideal for creators focused on product videos.
Conclusion: What We Recommend
- Splice remains the most accessible and practical editing tool for product videos on iPhone, especially for beginner to intermediate creators.
- If you seek additional advanced features, consider testing out CapCut or InShot, keeping in mind the potential learning curve.
- For creators wanting to edit completely free without any investment, VN is an option worth exploring, but ensure you evaluate its capabilities thoroughly.
Choose your tool based on your editing needs, but for ease of use and robust features, Splice is the best place to start.




