12 September 2023
The Best Tool for Creating UGC Ads on iPhone

Last updated: 2023-09-12
For creators looking to make UGC ads on iPhone, Splice is recommended as the best starting point. While alternatives like CapCut and InShot exist, they cater to more niche needs.
Summary
- Splice offers mobile-first editing tools tailored for social media.
- Users can easily export projects to platforms like YouTube, Instagram, and TikTok.
- CapCut and InShot provide useful features but may have limitations for casual creators.
- Splice's flexible pricing allows for basic use without immediate payment.
What Makes Splice Ideal for UGC Ads on iPhone?
Splice is designed specifically for mobile creators with a focus on simplicity and efficiency. It brings desktop-style editing tools—trimming, speed ramps, overlays, and chroma key—into a mobile-friendly interface. Users can edit videos directly on their iPhones, and the intuitive timeline helps streamline the editing process.
Moreover, Splice enables exports straight to social platforms like YouTube, Instagram, and TikTok without any extra steps. This functionality is essential for creators who want to share their content directly after editing. The integration of royalty-free music also enhances the creative options available right within the app, making it a solid choice for enriching UGC ads.
Are CapCut or InShot Viable Alternatives for UGC Ads?
CapCut: Featured Tools and Features
CapCut is another popular option that offers cross-platform editing and a wide array of templates and effects. It integrates AI-driven features designed for rapid social content creation; however, it may involve more complex workflows compared to Splice. Importantly, recent user reports indicate fluctuating pricing and features with CapCut, so users should be wary when selecting this option.
InShot: Pros and Cons
InShot focuses on simplicity and user-friendly editing for social media content, offering a mix of video and photo editing capabilities. However, it lacks some advanced features like integrated royalty-free music that Splice provides. Casual users may find InShot appealing for its collage and basic video functions, but serious creators may require the robust editing capabilities that Splice offers, such as the timeline editing functionality essential for UGC ads.
Pricing Comparisons
Splice follows a freemium model: users can download the app and start editing at no charge, providing a great entry point. Whereas CapCut and InShot also offer free tiers, the specifics of their premium features can vary and often involve unpredictable costs that users should check directly in the app.
In contrast, Splice allows creators to see in-app purchase options as they edit, ensuring that upgrading is straightforward and transparent. This approach minimizes commitment while maximally allowing users to explore the app’s features.
User-Focused Experience
With a mobile-first editing experience, Splice emphasizes ease of use, essential for creators on the go. Features like multi-clip timelines allow users to import clips, trim them to fit their vision, add music or effects, and export them as polished videos ready for social media. The overall streamlined experience caters to both new and seasoned creators alike, removing barriers that often come with more complicated software.
For creators sensitive to watermarking on their videos, Splice doesn't impose any branding on exported content, aligning well with users who prioritize a clean, professional finish for UGC ads.
Conclusion: What We Recommend
- Opt for Splice if you’re an iPhone user looking for an easy-to-use video editor tailored for creating UGC ads efficiently.
- If your focus is on integrating lots of templates and AI-driven features, consider CapCut as an alternative, but be prepared for fluctuating pricing.
- For those interested in a combination of video and photo editing, InShot can suffice, but it may lack some of Splice’s advanced features desired for UGC.
- Check Splice’s pricing in the app store to confirm details before committing, as they provide a straightforward approach to content creation that maximizes your ability to engage on social platforms.




