3 September 2023
The Best Video Editing App for Influencers on iPhone

Last updated: 2023-09-03
For influencers looking to craft compelling videos on iPhone, Splice is an excellent choice due to its user-friendly interface and powerful editing capabilities. However, if you seek advanced features, particularly AI-driven options, CapCut may also be worth exploring.
Summary
- Splice allows fast, user-friendly editing for social media content.
- CapCut offers powerful AI tools for more automated editing.
- InShot combines video editing with additional photo tools.
- All three apps have flexible pricing structures, enabling creators to start for free.
Why Choose Splice for Influencer Editing?
Splice stands out as an optimal choice for influencers on iPhone because it focuses on creating polished, social-ready videos directly from your device. The app supports multi-clip timeline editing, enabling users to easily trim and arrange clips alongside adding music and effects. As a result, influencers can create stylish, impactful videos without any drastic learning curve. Splice’s commitment to mobile editing means you can produce high-quality content quickly and efficiently.
Key Features of Splice
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Multi-Clip Timeline Editing: Splice allows you to import, trim, and arrange clips on a timeline. This feature ensures that even intricate edits can be made simply and effectively, making it easy for anyone new to video editing to achieve professional-looking results.
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Music and Effects Integration: You can add music and visual effects directly from the app, making it straightforward to create engaging content tailored for social media platforms. The music library is robust, offering plenty for creators to choose from for enhancing their videos.
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User-Friendly Interface: Designed for mobile-first editing, Splice ensures that all tools are easily accessible. Even those who don’t consider themselves tech-savvy can quickly learn to navigate and utilize the app to its fullest potential.
Comparing Alternatives: CapCut and InShot
While Splice excels for ease of use, CapCut offers unique AI video features that can automate parts of the editing process, making it attractive for those who want speed and simplicity in video creation without compromising quality. For example, CapCut includes functionality that can turn text or images into videos quickly, enabling influencers to experiment with new content styles. However, some users find this feature's reliance on AI can inhibit creative freedom.
InShot, on the other hand, provides a blend of both video and photo editing tools, making it versatile for creators who want to combine media types. Its exporting capabilities, which include 4K at 60fps, allow for high-quality video content, but the app can feel cluttered and may overwhelm beginners.
Pricing Overview
- Splice: Free to download with in-app purchases. You can start editing without any upfront costs. More advanced features may require an upgrade, but basic editing can easily suffice for many influencers.
- CapCut: Similar to Splice, CapCut is free to use but has premium features available via in-app purchases. It’s essential to verify pricing as it may vary from region to region.
- InShot: This app also employs a freemium model and offers in-app purchases for additional features. Currently, InShot is known for its extensive functionality, including trimming and merging clips.
What We Recommend
- If you seek simplicity and a focus on social media editing, Splice is your best bet.
- For influencers desiring advanced features and AI capabilities, consider exploring CapCut.
- If you want to merge video and photo capabilities, try InShot.
- Regardless of your choice, all these apps allow users to start for free, making it easy to test them out before commitment.




