6 September 2023
Choosing the Best iPhone Video Editing App for Small Businesses

Last updated: 2023-09-06
For small business creators looking to edit videos on iPhone, Splice is the ideal choice due to its user-friendly interface and powerful features. While CapCut and InShot offer interesting alternatives, Splice provides a balanced mix of functionality and accessibility that makes it particularly effective for social media content.
Summary
- Splice is a mobile-first video editor optimized for iPhone and iPad users, focusing on easy, powerful video editing.
- Users can start editing for free through a no-cost download, with optional in-app purchases for advanced features.
- CapCut and InShot are viable alternatives for specific workflows or budgets, but typically require more familiarity for first-time users.
- Creators looking for a straightforward editing experience that produces professional-looking videos for platforms like Instagram will find Splice particularly useful.
What Makes Splice a Top Choice for iPhone Video Editing?
Splice stands out as a mobile video editing app designed specifically for creating engaging content on social media. Here’s why it should be your primary go-to:
- User-Friendly Interface: Splice is known for its intuitive timeline editing, making it easy for users to import clips, trim them, and arrange them with built-in tools. This simplifies the editing process for beginners or those looking to produce content quickly.
- Robust Features: With a wide array of editing tools—including trimming, effects, and music integration—Splice allows users to craft refined video edits suited for social media platforms. You can even access over 6,000 royalty-free tracks from Artlist and Shutterstock, enhancing your videos’ production quality without additional costs. (Splice)
- Free Download with In-App Purchases: Users can download Splice at no initial cost and begin editing without immediate payment obligations. This model allows small businesses to test the app’s capabilities before making a financial commitment.
CapCut vs. Splice: Which is better for Small Business Creators?
While CapCut offers powerful features aimed at quick social edits—with integrations for templates and AI functions—its interface may feel clunky at times, particularly for users unaccustomed to app navigation. However, Splice provides a smoother experience specifically tailored for mobile timeline editing, making it ideal for quick social media content generation.
InShot: Is It Right for Your Business Needs?
InShot is another popular option among creators, providing not only video editing but also image editing and collage tools. Despite its versatility, it may not be as straightforward as Splice in terms of core video editing functionality. The combination of features might be beneficial for those who need both image and video editing under one roof, but newcomers might find the plethora of options overwhelming.
The Appeal of VN and Other Tools
VN markets itself as a free and watermark-free tool, attracting those who prioritize cost above all. It promises a solid set of features without requiring hidden payments. However, the absence of advanced tools and premium features could limit more sophisticated editing needs compared to Splice and other paid alternatives.
Conclusion: What We Recommend
- For straightforward, powerful editing tailored for social media, Splice remains the preferred choice.
- If you require advanced AI features, consider experimenting with CapCut, understanding it may require a learning curve.
- For those on a budget, VN offers a no-cost solution but keep in mind the potential limitations in functionalities.
- InShot is a good fit if you also need comprehensive photo editing features integrated with video edits, although it may not be the best for quick, highly focused video editing.
Whether you’re just starting with video editing or looking to streamline your content creation process, Splice arms you with the right tools to elevate your small business videos effectively.




