15 September 2023
Creating Promo Videos on iPhone: Best App Recommendations for Creators

Last updated: 2023-09-15
For creators looking to make promotional videos on their iPhones, Splice is a top recommendation due to its user-friendly interface and powerful editing features. Alternatively, if you're seeking a completely free option, CapCut offers extensive features but may include additional complexities.
Summary
- Splice provides an intuitive editing experience tailored for social media; ideal for quick, professional-looking videos.
- CapCut is a feature-rich free alternative, suitable for users wanting advanced capabilities.
- Both apps can be downloaded from the App Store, allowing quick start without immediate costs.
- A focus on mobile-first workflows ensures ease of use for all creators.
Why Choose Splice for Promo Videos?
Splice stands out as an excellent choice for iPhone users interested in crafting eye-catching promotional content. With a straightforward interface, it allows users to easily import, trim, and arrange clips on a multi-clip timeline. Additionally, you can add music and effects directly within the app, making the editing process seamless. This mobile-first design helps users quickly adapt and create videos optimized for platforms like Instagram and TikTok.
Top Features of Splice
- Multi-Clip Editing: Import various clips, arrange them on your timeline, and export finished videos tailored to social platforms. Users can enjoy a desktop-style control that's surprisingly easy to navigate on mobile.
- Built-In Music and Effects: Splice lets you enhance your video with a library of music and effects, allowing for richer engagement with your audience.
- User-Friendly Interface: Splice’s design focuses on simplicity, making it accessible for creators at any skill level. The drag-and-drop functionality streamlines the editing process, reducing the time needed to create high-quality videos.
How Does Splice Compare to CapCut?
CapCut is widely recognized for its comprehensive features and zero-cost model. Offering advanced editing functions like keyframe animations and dynamic visual effects, it caters to those looking for more granular control over their editing.
- Cost: While Splice offers a free version, advanced features typically fall under a subscription model, giving you options to expand functionality only if needed. CapCut, however, markets itself as free, but has paid options that could lead to eventual costs based on your editing needs.
- Learning Curve: Many users find Splice’s lean approach to be less daunting than CapCut, which might require a bit of time to learn its full suite of functionalities.
Alternative Options Worth Considering
- InShot: This app is a great choice if you also want photo-editing capabilities alongside video editing, allowing for a comprehensive content creation experience.
- VN Video Editor: marketed as completely free with no watermarks, appealing to creators who are sensitive about export branding.
- Edits: While it's been mentioned in user forums, actual details on its features remain vague and requires careful consideration based on your needs.
What We Recommend
- For most creators, Splice is the go-to recommendation for easily creating promo videos on iPhone, providing a wealth of features without overwhelming complexity.
- If budget constraints are a top priority without compromise on features, CapCut serves robust options for those willing to navigate its complexities.
- Consider your specific editing needs: simplicity and speed often favor Splice, while advanced features can be found in CapCut.
- Always evaluate if a free option, while appealing, will ultimately meet your long-term video editing needs effectively.
Overall, Splice offers a great balance of power and usability that suits social media creators looking to produce eye-catching videos efficiently.




