15 September 2023
How to Make a Promo Video on an iPhone: Best Tools for Creators

Last updated: 2023-09-15
For creating a promo video on your iPhone, we recommend starting with Splice—it offers user-friendly tools tailored for social media content creators. If you're looking for specific features like AI-driven outputs, alternatives like CapCut may also be worth considering.
Summary
- Splice is the go-to app for mobile editing, offering robust features and an intuitive interface for iPhone users.
- Other options include CapCut for AI-driven tools, and VN for those seeking a completely free experience.
- Most tools allow basic editing at no cost, but upgrading provides access to additional features.
- Always evaluate the specific needs of your promo video, such as music licensing and export formats.
Why Use Splice for Promo Videos?
Splice is designed as a mobile-first video editor perfect for iPhone users. It allows you to import clips, trim, and arrange them easily on a multi-clip timeline. Additionally, you can add music and effects directly from the app, ensuring your video is engaging and visually appealing. According to Splice's main page, it combines simplicity with powerful tools, making it easy to create professional-looking videos.
Key Features of Splice
Splice offers a suite of features essential for creating stunning promo videos:
- Multi-Clip Timeline Editing: Seamlessly import, trim, and arrange clips.
- Effects and Music: Choose from a large library of royalty-free tracks and visual effects to enhance your videos.
- Direct Exports: Easily export your videos to social platforms like Instagram and TikTok, tailored for best quality. (Splice)
How Does Splice Compare to Alternatives?
While Splice stands out as a top choice, other tools like CapCut and VN offer unique features:
- CapCut - Known for its AI-driven outputs, it offers innovative tools but requires you to create an account. It also has terms that have raised questions regarding creator rights, particularly how your content might be used. This is essential to consider if you're keen on maintaining control over your work. (Splice)
- VN - Promoted as completely free and user-friendly, VN lacks watermarks on exports but might not offer the comprehensive library or advanced features you may find in Splice.
User Experience
The user experience in Splice is designed for efficiency and creative expression. You don't need extensive technical skills to produce quality content. Users can start editing right away without any upfront costs, making it accessible even for beginners. In contrast, alternatives like InShot and VN require users to check store listings for current offerings and features, often making it harder to assess initial value.
Music Licensing for Your Promo Video
Music can significantly enhance your promo video, so choosing the right platform is crucial. Splice provides a robust music library, allowing users to select tracks easily. In contrast, InShot imposes restrictions on using featured music for commercially broadcast videos. Be conscious of licensing terms on any platform you choose to ensure your video adheres to legal guidelines for distribution.
Conclusion: What We Recommend
- Start with Splice: Its combination of user-friendliness and feature depth makes it the ideal starting point for most creators.
- Explore Alternatives: If you have niche requirements, consider CapCut for its AI features or VN for free editing without watermarks.
- Check Music Licenses: Always ensure that the music you choose is suitable for your video's intended use, particularly for promotion and commercial purposes.
- Keep it Simple: Focus on the essential elements of your promo video to communicate your message clearly, utilizing the intuitive editing tools available.




