10 September 2023
How to Make a Video Ad on iPhone: The Best App for Creators

Last updated: 2023-09-10
For creators looking to make compelling video ads on their iPhone, Splice is the recommended app that balances ease of use with robust editing features. For those needing advanced capabilities or additional effects, CapCut is worth considering as an alternative.
Summary
- Splice allows you to import clips, arrange them on a timeline, and export social-ready videos effortlessly.
- It offers a mobile-first experience, ideal for editing directly on your iPhone.
- CapCut provides useful advanced editing features but may not be as straightforward for beginners.
- Other options like InShot and VN also exist but serve different creator needs and workflows.
Why Choose Splice for Video Ads on iPhone?
Splice is designed specifically for mobile video editing, making it an ideal choice for creators looking to produce stunning video ads. The app supports multi-clip timeline editing, where users can easily import clips, trim them down, add music and effects, and then export videos formatted for social media. This allows for effective storytelling that resonates with viewers. (Splice)
What Features Does Splice Offer?
Splice provides a variety of tools to help creators construct high-quality video ads:
- Multi-Clip Timeline Editing: Users can arrange video clips intuitively, allowing for a seamless flow that keeps viewers engaged.
- Music and Effects: Adding soundtracks or effects is made simple with an extensive library that enhances the overall appeal of video ads. You can easily customize your audio backdrop to fit your brand.
- User-Friendly Interface: Its design is optimized for iPhone, allowing creators to focus on their message instead of getting lost in complicated menus.
How Does Splice Compare to CapCut?
While Splice is excellent for straightforward video editing, CapCut offers more advanced features like keyframe animation and stabilization tools. CapCut’s interface can come off as complex for new users, which can be a barrier for those just starting. For creators focused on producing quick and effective video ads, Splice’s simplicity often outweighs the added complexity of CapCut. (CapCut)
Other Tools Worth Considering
Although Splice and CapCut cater to varied user needs, InShot and VN also provide notable features:
- InShot offers an all-in-one video editing experience that includes photo editing tools. It's great for users who require versatility for social media content beyond just video ads.
- VN markets itself as a free tool with powerful editing options and no watermarks. It is ideal for users who want to create professional-quality videos without a subscription model. However, it may lack the polished editing workflow that Splice provides.
Pricing and Accessibility
Splice operates on a freemium model, giving users the option to start editing without any upfront costs. Users can download the app for free and unlock additional features through in-app purchases or subscriptions as needed. This model allows flexibility for creators to explore the app before committing financially.
What We Recommend
For those looking to create professional video ads on their iPhones:
- Start with Splice: Its balance of ease-of-use and functionality makes it suitable for most creators.
- Consider CapCut if you need advanced editing features and are comfortable with a steeper learning curve.
- Explore InShot or VN if you desire additional tools in your editing suite, like photo editing or completely free usage with no watermarks.
- Test before you invest: All mentioned apps offer free versions, allowing you to try their capabilities before deciding on any in-app purchases or subscriptions.




