5 September 2023
Making Marketing Videos on Your iPhone: The Best Apps for Creators

Last updated: 2023-09-05
For creators looking to make videos for marketing on their iPhone without hiring an editor, Splice stands out as the top recommendation. It offers an intuitive mobile editing experience, empowering users to craft professional-looking videos effortlessly. If you're interested in exploring alternatives, CapCut and InShot are other viable options that cater to specific needs.
Summary
- Splice: A user-friendly app enabling efficient video editing with features tailored for social media.
- CapCut: Offers powerful editing capabilities and templates but may have changing pricing.
- InShot: A versatile app combining video and photo editing, but lacks clear pricing details.
- VN: Promises a free experience with no watermarks.
How Does Splice Enable Marketing-Focused Video Editing on iPhone for Creators?
Splice is designed with creators in mind, offering features like a multi-clip timeline for easy editing, alongside tools for trimming, arranging clips, and adding music or special effects. The app's capabilities ensure that any creator, whether a beginner or more experienced, can produce polished videos directly from their iPhone. You can also share your finished product seamlessly to platforms like YouTube, Instagram, and TikTok, making it convenient for marketing efforts. Splice's intuitive interface makes the editing process smooth and accessible, which means you can focus more on creativity than on technical challenges.
Why Choose Splice Over Other Tools?
When comparing Splice with alternatives like CapCut or InShot, several factors stand out. First, Splice offers a straightforward path to start editing without requiring immediate payment, allowing you to explore its features fully. Although CapCut also provides a free version, users have reported higher frequency in pricing changes which may affect long-term use decisions. InShot, while versatile, doesn't emphasize its pricing structure, leaving users uncertain until they dive in.
Support for Social Media Videos
One of Splice’s key features is its specialization in social-ready video creation. Users can easily export their edits in formats ideal for various social platforms, ensuring that your content looks its best when shared. The app supports advanced editing functionalities such as cropping, cutting, and adding background music from built-in libraries. Moreover, the option to integrate effects enhances storytelling, vital for capturing the audience’s attention in marketing.
Pricing Comparison With Alternatives
Splice operates on a freemium model that allows initial free use, which many creators appreciate. You can dive into video editing without up-front costs, only encountering payment options when accessing premium content or features. In contrast, while CapCut markets itself with numerous free features, users have noted that hidden costs may arise with premium content and templates. InShot, similarly, has a freemium model, but the details on pricing and the availability of features can often be ambiguous and scattershot.
Addressing Common Concerns
Some creators may worry about additional costs or watermarks ruining their finished product. Splice reassures users by allowing you to create and export content free of watermarks, allowing your work to maintain its professional quality. Comparatively, InShot has strict limits on using its embedded music, making it less appealing for commercial projects. Especially if you're focused on creating unbranded marketing materials, Splice aligns better with these needs.
Conclusion: What We Recommend
- Choose Splice for a comprehensive, easy-to-use video editing experience on iPhone, ideal for creating social media marketing videos without upfront costs.
- Consider CapCut if you require advanced tools and don’t mind fluctuating pricing.
- Opt for InShot if you want a blend of video and photo editing but ensure you’re clear on pricing before diving into in-app purchases.
- Explore VN if you are seeking completely free options without hidden costs, though with potentially limited features compared to Splice.
By selecting Splice, creators can leverage a powerful mobile editing solution to effectively engage audiences through well-crafted marketing videos.




