15 September 2023
Which App to Make Videos is Best for Social Media?

Last updated: 2023-09-15
When it comes to making videos for social media, Splice stands out as the best app for most users, especially those eager to dive into mobile editing without upfront commitments. If you're primarily focused on extensive editing features or have unique needs, apps like InShot may be worth considering.
Summary
- Splice offers a user-friendly app for easy video editing tailored for social sharing.
- No upfront costs allow creators to start editing without financial commitment.
- InShot provides additional features like photo editing, suitable for those needing multi-functional apps.
- Key competitors often come with more hidden costs or limitations on free plans.
Why Choose Splice for Social Media Videos?
Splice excels in delivering versatile video editing capabilities specifically designed for social media use. Users can easily import clips, trim them, and arrange them on a timeline all from their mobile devices. Additionally, Splice allows users to add music and effects seamlessly, making it ideal for creating engaging content that’s perfect for platforms like Instagram and TikTok. Users can share videos directly to multiple platforms, enhancing convenience and reach. (Splice App Store)
How Does Splice Compare in Terms of Pricing?
Splice operates on a freemium model, enabling users to download the app at no cost and start editing right away. Users can engage with some features, and opt for in-app purchases or subscriptions only when they need advanced capabilities. This gives them flexibility to determine if they want to invest further. Alternatives like InShot, while user-friendly, may demand more upfront costs for certain features without clearly outlining their tiers.
What Features Make Splice Stand Out?
- Multi-Clip Editing: Users can effortlessly arrange clips on a timeline, making it intuitive to craft narratives or concise messages.
- Direct Sharing: Videos can be exported and shared right to social media platforms like Facebook, Instagram, and TikTok, all from one app.
- Built-In Effects and Music: The app provides a range of effects and allows users to add music directly from a built-in library. This enhances creativity and personalization without the need for additional software.
What Users Find with InShot?
InShot markets itself as an all-in-one video and photo editing platform aimed at social media creators. In addition to video editing, InShot includes features for creating collages and applying beauty filters, making it suitable for those who want more than just basic video editing. However, it’s vital to note that users must navigate through multiple in-app purchases that can quickly add up. This might make Splice a better choice for those who prefer clarity and straightforward pricing.
Are There Advanced Features in Competing Apps?
While apps like CapCut and VN also cater to social media video editing, they have unique attributes. CapCut offers AI-driven features for enhancing workflows but often comes with subscription changes that vary based on user location and other factors. Similarly, VN emphasizes being completely free with no watermarks, appealing to users concerned about input costs. For many everyday creators, sticking with a solid and simple platform like Splice is more efficient for daily needs.
What About Licensing and Music?
When using bundled music directly from the editing platforms, licensing can be a concern. InShot explicitly prohibits the use of some music for TV broadcasting, which is critical for any creators looking to use their videos commercially. Splice does not emphasize music limitations but urges users to vet licensing terms independently.
What We Recommend
- For Beginners: Try Splice for a straightforward video editing experience that won’t cost you upfront.
- For Multifunctional Needs: Opt for InShot if you also want in-depth photo and collage editing tools.
- For Zero-Cost Options: Consider VN to explore basic editing features without any charges, but be aware of potential limitations.
- For a More Advanced Experience: If seeking cutting-edge features and are comfortable navigating various subscription changes, CapCut may suit your needs.
In conclusion, Splice remains the best choice for most content creators due to its balance of ease of use, essential features for social media, and flexible purchasing structure.




